What does an online store cost in Israel?
A store selling ₪20,000 a month pays ₪199 on Waise, ₪349 on QuickShop and about ₪525 on Shopify, before card processing. Konimbo starts at ₪590 before VAT, and agencies charge ₪4,600 or more once.
The full version of this page is in Hebrew. Waise in Hebrew.
| Platform | ₪5,000 in sales | ₪20,000 in sales | ₪100,000 in sales | Worth knowing |
|---|---|---|---|---|
| Waise | ₪99 Basic | ₪199 Growth | ₪449 Pro | 0% sales fee |
| Shopify | ≈₪225 Basic: ₪125 + ₪100 | ≈₪525 Basic: ₪125 + ₪400 | ≈₪1,335 Grow: ₪335 + ₪1,000 | Cheapest plan at each sales level, USD at the representative rate. The price list doesn’t mention VAT. |
| Wobily | ₪179–₪429 | ₪179–₪429 | ₪179–₪429 | Before VAT. By number of products: 200, 500 or unlimited. No sales fee. |
| QuickShop | ₪149 Basic: ₪49 + ₪100 | ₪349 Pro: ₪149 + ₪200 | ₪1,149 Pro: ₪149 + ₪1,000 | Cheapest plan at each sales level. The page doesn’t mention VAT. |
| Konimbo | from ₪590 | from ₪590 | from ₪590 | Before VAT, plus one-time setup. Sales fee not checked. |
| An agency | one-time | one-time | one-time | ₪4,600–₪50,000 once, plus hosting and upkeep. VAT not stated. |
Dollar rate: ₪3.194, Bank of Israel representative rate for 2026-11-06. Shopify is its US list price billed monthly. Yearly billing lowers the plan ($29, $79, $299 a month); the fee stays.
“Free” stores: what they really cost
- QuickShop Free: ₪0 a month but 3% of each sale, up to 10 products and no domain of your own. At ₪20,000 a month that’s ₪600.
- Wobily: the ₪0 plan is a 5-page website, not a store.
- WooCommerce: the plugin is free, but hosting is on you, usually $25 to $350 a month by its own page, and extensions cost $29 to $299 a year each.
- Waise: no free plan. There is a trial; see pricing.
VAT: what each company states
- Wobily: before VAT, on its price list.
- Konimbo: before VAT, by Google’s summary.
- QuickShop: the page doesn’t say.
- Shopify: the page doesn’t say.
- Agencies: the ranges we found don’t say.
Who this suits, and who it doesn’t
A good fit
- An Israeli store selling in shekels that wants a flat price that doesn’t grow with sales.
Pick something else
- Anyone who wants someone else to build and run the store: an agency or Konimbo fits better.
- A very small store with rare sales that prefers to pay only when it sells: QuickShop can be cheaper.
Questions
How much does it cost to build an online store?
On a platform you pay a monthly subscription, usually a few hundred shekels. An agency charges once: by the agencies’ own figures, ₪4,600 to ₪50,000, plus hosting and upkeep.
Can I open an online store for free?
You can start with no subscription, but it isn’t really free. QuickShop’s free plan takes 3% of each sale and is limited to 10 products; WooCommerce is free but hosting is on you. Waise has no free plan, only a trial.
Why does Shopify cost more in Israel?
Because Shopify Payments isn’t available in Israel. Every sale goes through an outside processor, so Shopify charges 2%, 1% or 0.6% on it, by plan.
The online store that runs itself, with brakes
- AI that acts, with brakes. Pulse changes orders, prices, discounts and content from one conversation. A sensitive change first shows a before-and-after card and waits for your approval, and almost any change can be undone.
- Your money is protected on the server, not by a promise. Anything touching money needs a confirmation tied to the exact values you saw, and the margin guard blocks a price below your minimum, even when an outside AI asks for it.
- Profit, not just sales. An order counts only once your payment provider confirms the money, and profit is worked out after fees, shipping, cost of goods and refunds.
- Open to your own AI. Claude, ChatGPT or Gemini connect to your store over MCP and pass through exactly the same brakes.
- Five ways to build, one system behind them. A ready theme, designing by chat with Pulse, your own code, outside builders like Lovable or Webflow, or your own AI. Checkout, orders, customers and money stay in one place.
- 0% of your sales. One flat monthly plan. When your store grows, our cut doesn’t, because there isn’t one.
- Built by someone who sold. Or Avrahami, a practical electronics and computer engineer, ran an online store on Shopify and built what that store needed. That became Waise.
Sources
Shopify, Wix, WooCommerce, Wobily and QuickShop prices were read on their official pages on the date beside the source. For Konimbo and the agencies we relied on the summary in Google’s results, so ask them for a quote.
- boi.org.il/PublicApi/GetExchangeRates Bank of Israel representative rate for 2026-11-06: $1 = ₪3.194. Checked 2026-11-08
- www.shopify.com/pricing Plan prices and the fee with a third-party provider. US list prices. Checked 2026-11-08
- help.shopify.com/en/manual/payments/shopify-payments/supported-countries The list of Shopify Payments countries. Israel is not on it. Checked 2026-11-08
- www.wobily.com/page/מחירון Wobily’s prices, before VAT. The page doesn’t say whether the prices shown are for monthly or yearly billing. Checked 2026-11-08
- my-quickshop.com/pricing QuickShop’s prices and fees. The page doesn’t mention VAT. Checked 2026-11-08
- www.konimbo.co.il/pages/56982 The price comes from Google’s summary of the official page. The page itself would not load for us. Checked 2026-11-08
- woocommerce.com/pricing/ The plugin is free. Hosting and extension costs are from the official page. Checked 2026-11-08
- google.co.il results: YMDigital, Divine, Digitizer, Netik A price range from the agencies’ own snippets. Not a quote. Checked 2026-11-08
Updated
Written and checked by Or Avrahami, Founder of Waise ·
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